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Our Company

Looking Back

Mr. Cu Un Kay was born in Amoy, Fujian, China in 1905. At the age of 12, he came to Manila to on board a vessel. He started out as a cook for his uncle, who own a cold storage in Echague. There, he met a German who later on taught him how to manufacture ham and cold cuts.

After some time, Mr. Cu Un kay left the cold storage to setup his own business. He started out by experimenting and perfecting the production process using only aluminum cauldron (good for 3 to 4 pieces of ham) over 3 adobe stones, Mr Cu Un Kay concentrated on producing hams, especially the Bone-In-Chinese Ham for which his business became known for.

Our Brands

After World War II, the brand "King Sue" was born.

These two words have been put together for Mr. Cu Un Kay was of small stature and modest background, yet big in dreams and ambitions.

The Company

The quest to satisfy the Filipino palate and changing lifestyle is what drives King Sue Ham to introduce wider varieties of products each year. King Sue Ham believes that the customer is the lifeblood of the business and should be offered the best possible products and provided with the best possible service. Hence, the company strives to fulfill the goals of quality excellence, product innovation, unparalleled product superiority, efficient management growth and utmost customer satisfaction. These ensure that King Sue products will exceed the expectations of its consumers.

Core Values

King Sue has been known to stand for TRADITION. Tracking back its roots from the humble beginnings of its founder, and constantly thriving to compete in the dynamic Food Industry.

King Sue product packaging reflect its culture of "Royalty" - of delivering a "Taste Fit for a King" - for King Sue Ham believes in delivering Premium Quality and Variety process meats packed with the latest food technology for the consumption of the Filipino family.

Awards and Certificates